Background

No More Solo Job Hunting. Do it with AI Copilot. JobRight.ai, founded by Ethan Zheng and Eric Cheng, is an AI-powered career platform that makes landing job interviews dramatically easier and faster! Get matched jobs, a tailored resume, and recommended insider connections in less than 1 minute.

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"Hockey Stick became our strategic growth advisor. Chang’s holistic approach transformed our startup's potential into tangible growth.”

Ethan (Yudian) Zheng, Co-Founder

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The Growth Challenge

When JobRight.ai needed to scale faster than a startup founder's caffeine consumption, they called Hockey Stick—the growth experts who've seen more hockey stick curves than a Canadian sports statistician.

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The Strategic Playbook

Hockey Stick tackled the essentials as an advisor:

• Influencer Marketing - Making strangers on the internet work for them
• SEO Optimization - Getting Google to actually like them
• Monetization - Turning "cool product" into "profitable business"

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"Chang offered a tailored strategy that aligned perfectly with our vision. Also, she brought really good tea and snacks to meetings. :)"

Eric Cheng, Co-Founder

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The Results

Turns out smart founders + strategic experts = rapid scaling.

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